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VANS ‘GIRLS SKATE INDIA’

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Vans, the original action sports brand and icon of creative expression, revealed the next chapter of its global brand campaign, This Is Off The Wall, with “Girls Skate India”. First launched in 2017, This Is Off The Wall showcased the essence of “Off The Wall” through a diverse set of stories, shining a light on the various forms of creativity Vans has always supported.

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his year, Vans is taking a closer look at creative communities around the world through a comprehensive campaign of video content and activation platforms that uplift Vans’ pillars of action sports, art, music and street culture, inviting everyone to participate.

“We wanted to tell stories about the communities that grow around creative endeavors, whether it’s skateboarding, art, or music, these activities connect people with one another,” said Jamie Reilly, Vans Vice President of Global Creative. “Vans has been engaging with creatives around the world for more than 50 years. Whether it’s making the first shoes for skateboarders, building skateparks, hosting concerts, or putting on art shows, we love how creativity brings individuals together where they can learn from and inspire each other.”

The first installment of This Is Off The Wall is “Girls Skate India”, an emotional narrative that shows female skateboarders inspiring and empowering the next generation through skateboarding and D.I.Y. spot building, activities that are often considered unorthodox for girls. Featuring Vans athletes Lizzie Armanto and Atita Verghese, “Girls Skate India” shows Indian girls gain confidence through skateboarding and highlights how a nontraditional activity provides an outlet for them to express themselves.

 

“Girls Skate India” captures the power that skate culture can have on a community. In living by its ethos of enabling creative expression and to share the philosophy of “Girls Skate India”, Vans will mobilize around the world to teach women and girls how to skateboard through a series of global skate clinics beginning March 8, 2018, International Women’s Day.

Vans will host more than 100 skateboarding clinics in major cities such as Brooklyn, Chicago, London, St. Petersburg, Shanghai, Bangalore, São Paulo, and Mexico City, inviting women to learn something new alongside their peers and together inspire a new wave of women’s skateboarding progression. From experts to beginners, Vans welcomes everyone to these clinics and encourages the emerging women’s skate community to come together and celebrate creativity. Visit vans.eu/girlsskate to learn more about skate clinics near you.

“Vans is skateboarding, and we are committed to ensuring that anyone, anywhere has the opportunity to discover this unique form of creative expression,” shares April Vitkus, Senior Director of Vans Global Brand Marketing. “We are hopeful that shining a light on skateboarding to girls and women will showcase how empowering it can be.”

“Girls Skate India” is the latest chapter from This Is Off The Wall with more stories to come in the months ahead. See the full story at vans.eu/girlsskate and join the conversation by using #OffTheWall on social media.

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NIKE AIR FORCE 1 JESTER IN “WHITE/UNIVERSITY RED”

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The Air Force 1 Jester is back, this time in White and University Red colourway! As part of the Nike’s women’s exclusive “The 1 Reimagined” Collection. The Air Force 1 Low Jester features Red accents on the Swoosh logo, insole, outsole, and heel, with an fresh White leather upper.

The Air Force 1 Low Jester in White and University Red has a Nike niche offset Branding on it’s midsole and upper, almost creating the illusion of two Nike ticks on one side. The additional tongue styled label stitched on the heel for an abstract character.

Nike Air Force 1 Low Jester White University Red is due to be released on August 16th at Nike retailers and on Nike.com.

 

 

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AIR JORDAN 4 FLYKNIT COLOURWAYS COMING 2019

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2019 will be an exciting year for Air Jordan 4 lovers. Nike will be releasing a few Air Jordan 4 Flyknit colourways to celebrate the model’s 30th Anniversary. It’s circulating in the sneaker world that the Flyknit Air Jordan 4 will arrive in four iterations, which will consist of Total Orange/Total Orange Gunsmoke Total Orange, University Red/University Red Black, Hyper Royal/Hyper Royal Black and Volt/Volt Black.

No final photos of the Air Jordan 4 Flyknit Colourways have landed on the net yet! We anticipate one very soon. It has been reported the sneaker should be released Summer 2019 at selected Jordan retailers.

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PREMIER X NIKE SB DUNK HIGH TRD COMING SOON

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It’s official, Michigan skate shop Premier have collaborated with Nike Skateboarding to release their latest crep the beloved Nike Dunk High.

The Premier x Nike SB Dunk High TRD features Tan leather overlays, with a complimenting White Leather upper. The gold detail gives the trainer a luxurious look, the white laces are finished with a gold tips and gold accents are used on the logos. The insole is also a shade of gold, giving you the silhouette an elegant touch!

The Premier x Nike SB Dunk High TRD states  “Win Some” and “Lose Some” on the shoe’s wings as well as different saying  ”In Odd We Trust” printed on the insoles.

The Premier x Nike SB Dunk High TRD are due to release on Saturday, August 18th in-store and online at selected retailers like Nike.com.

PREMIER X NIKE SB DUNK HIGH TRD PREMIER X NIKE SB DUNK HIGH TRD PREMIER X NIKE SB DUNK HIGH TRD

 

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