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PUMA’s ‘Run The Streets’ campaign message resonates with the go-getters and high-achievers, who follow their own instincts, live and charge towards life at full speed, hustle their way to the top and always persevere no matter what. You have to be active in the streets to truly know them. And to be active you need a hustle that creates a dynamic, symbiotic relationship between you and the streets. As part of its Run the Streets campaign, PUMA is giving a voice to key creative individuals who represent their city through hard work and hustle.

Beloved footwear brand PUMA’s recent ‘Run The Streets’ campaign was created to appeal to the aspirational creative among us who want grind their way to the top of their craft. As part of this initiative the brand has gotten behind innovative individuals who represent where they hail from via their creations,

First up to the fore are UK photographers Isaac Cambridge and Jake Millers, who dish up two videos, giving us an insight in to what they feel it takes to #RUNTHESTREETS in London and Manchester. They also give us a glimpse in to their work ethic and the rewards of taking the path less travelled!

Check out the videos below!

 

 

Isaac Cambridge

Jake Millers

Puma
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The Michael Lau x PUMA Suede Sample releases today on PUMA.com. Check out more images below.

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